Industry Expert logistics lineup revealed for GWC ‘Getting You in the Game’ forum

November 14, 2021

FIFA World Cup Qatar 2022 ™ official logistics provider to host forum on how to successfully crack mega-event logistics

GWC, the Official Host Nation Logistics Provider of FIFA World Cup Qatar 2022™, has revealed a panel of top industry experts for the upcoming ‘Getting You in the Game’ virtual forum.

Logistics industry titans will descend on Doha, Qatar, on 16 November to tackle the complex issue of the logistics behind mega-events, such as global sporting competitions, in addition to discussing regional trends and transformation.

FIFA’s Head of Event Logistics, Jose Dhooma, will kick-off the virtual forum with a keynote. The forum will feature two panels and two workshops.

Jose Dhooma, Head of Event Logistics at FIFA, said: “There has never been a more apt moment to discuss the role logistics plays in the delivery of mega-events. This year we have seen the critical role logistics plays within the global economy and now with close to a year to go before the start of the FIFA Football World Cup in Qatar, this forum brings together panels of experts to discuss and bring you further into the game of delivering logistics for mega-events.”

The first panel focusing on mega-event logistics, will feature Kirsten de Bruijn, Senior Vice President Cargo Sales and Network Planning at Qatar Airways, Mark Novack, HC Event Logistics Assistant-Director at the Supreme Committee for Delivery & Legacy, Christopher Nelson, Operations Manager, Middle East Region inKObator, at The Coca-Cola Company and Mathew Phelps, General Manager at GWC.

The discussion will pull back the curtain on what it takes to create a winning formula to turn visions of event grandeur into a reality.

The second panel will include Afraa Al Noaimi, Executive Director at Josoor Institute, Laila Al Jefairi, Vice President of Business Development at Qatar Financial Centre, Bader Al-Madhadi, Investment Promotion Lead at Qatar Free Zone Authority, Lauri Becquart, Head of Retail & Private Holdings at Google Cloud and Hamdan Merchant, Senior Director – Innovation, IT & BPI at GWC.

The panel will analyze the role of digitalization in the Middle East region as a whole and identify the impact of investments in making it an increasingly attractive place for mega-events.
Both panels will be moderated by Al Jazeera English’s Senior Presenter Emily Angwin.

The panels will be followed by two workshops focusing on GWC’s large scale planning to execute FIFA World Cup Qatar 2022™, led by Syed Maaz Chief Business Development Officer at GWC, as well as the legacy of sustainability that the World Cup will leave behind, led by Meshal Al Shamari, Director at Qatar Green Building Council.

Ranjeev Menon, Group CEO at GWC, said: “Logistics play a significant role during sporting events to ensure the smooth and efficient delivery of complex large-scale events, which involves executing a broad spectrum of logistics services in the lead-up, during and after the final whistle. Moreover, the forum will bring attention to the hard work that goes into the FIFA World Cup Qatar 2022™, turning it into a showcase for Qatar and the region.”
Attendees can register to attend the virtual forum here

GET TO KNOW
GWC reports QR 120 million net profit in 2025
January 2026
GWC reports QR 120 million net profit in 2025
• Sheikh Mohammed Bin Hamad: Committed to cementing our regional leadership • Sheikh Abdulla Bin Fahad: Advancing portfolio diversification through integration and expansion • Matthew Kearns: Scaling an integrated and efficient logistics platform Gulf Warehousing Company Q.P.S.C (GWC), one of the leading logistics providers in the region, has announced its financial results for the year […]
GWC Celebrates World Quality Week
November 2025
GWC Celebrates World Quality Week
• Matthew Kearns: Quality management is a cornerstone for growth in a changing business environment. • Advanced logistics solutions that meet clients’ needs and anticipate the future. Gulf Warehousing Company Q.P.S.C (GWC) – one of the leading logistics service providers in the Middle East and North Africa – celebrated World Quality Week 2025 from 10 […]
GWC and QC+ to Build Gulf’s Largest Fine Art Storage and Logistics Hub in Doha
November 2025
GWC and QC+ to Build Gulf’s Largest Fine Art Storage and Logistics Hub in Doha
• New Facility of GWC and QC+ Will Serve Private Collectors, Institutions, Galleries, Major Art and Design Event Organizers throughout the  Gulf’s Fast-Growing Art Market. GWC (Q.P.S.C.), Qatar’s leading logistics and supply chain provider, and QC+, the Qatari strategy group that develops new pathways for value across hospitality, retail, tourism, and the wider cultural economy, […]
GWC reports QR 82 million net profit in nine months
October 2025
GWC reports QR 82 million net profit in nine months
• Sheikh Mohammed Bin Hamad: Solidifying our leadership in the logistics sector • Sheikh Abdulla Bin Fahad: opening new horizons for Qatari and Gulf brands • Matthew Kearns: Meeting our clients’ needs remains our top priority Gulf Warehousing Company Q.P.S.C (GWC) – one of the leading logistics providers in the MENA region – has announced […]
GWC Strengthens Global Growth with Strategic Stake in Quivo
October 2025
GWC Strengthens Global Growth with Strategic Stake in Quivo
Sheikh Abdulla Bin Fahad: ‘GWC’s global presence now spans 3 continents, carrying Qatar’s logistics expertise into new markets’ Matthew Kearns: ‘The strategic stake acquisition of Quivo strengthens our position as a leader in tech-enabled e-commerce logistics’ GWC (Q.P.S.C), one of the leading logistics providers in the MENA region, has acquired a strategic, non-controlling stake in […]
GWC enhances occupational safety standards
October 2025
GWC enhances occupational safety standards
• Nasser Al Hajri: The health and safety of our workforce is our top priority • Promoting a healthy work environment, encouraging hazard prevention culture, and fostering safety awareness The Ministry of Labour, in collaboration with Gulf Warehousing Company Q.P.S.C (GWC) – Qatar’s leading logistics provider – held an awareness seminar on safe storage and […]
GWC Partners with Local Organizers for Global Football Tournaments
September 2025
GWC Partners with Local Organizers for Global Football Tournaments
GWC, Qatar’s leading logistics and supply chain solutions provider, has officially signed a sponsorship agreement with the Local Organizing Committee (LOC) of the FIFA U-17 World Cup Qatar 2025™ and the FIFA Arab Cup Qatar 2025™. The signing ceremony took place today at Stadium 974, with the agreement formalized by His Excellency Sheikh Hamad bin […]
GWC named Among Forbes Sustainability Leaders 2025
September 2025
GWC named Among Forbes Sustainability Leaders 2025
• Sheikh Abdulla Bin Fahad: Integrating ESG principles into GWC’s business model. • Matthew Kearns: Driving positive change, strengthening responsible practices, and contributing to sustainable development. Gulf Warehousing Company Q.P.S.C (GWC) – Qatar’s leading logistics provider – ranked ninth regionally in the transport and logistics category on Forbes Middle East’s Sustainability Leaders 2025 list, which […]
GWC wins MEED’s ‘Project of the Year’ Award
September 2025
GWC wins MEED’s ‘Project of the Year’ Award
• Sheikh Abdulla Bin Fahad: Committed to upholding the highest sustainability standards • Matthew Kearns: Driving the development of sustainable infrastructure and growth-oriented projects Gulf Warehousing Company Q.P.S.C (GWC) – Qatar’s leading logistics services provider – has been named the National Winner for Qatar in the wastewater treatment sector for its sewage water treatment plant in […]
GWC and Qatar Airways Extend Decade-Long Partnership with a Landmark Logistics Agreement
July 2025
GWC and Qatar Airways Extend Decade-Long Partnership with a Landmark Logistics Agreement
• Sheikh Abdulla bin Fahad: Proud to support the operations of the World’s Best Airline. • Badr Al-Meer: This agreement strengthens our operational capabilities. In a major milestone for Qatar’s aviation and logistics sectors, GWC and Qatar Airways has officially renewed their long-standing partnership through the signing of a five-year service agreement. The high-profile signing […]